Services / Campaigns

Campaign concepts

One-off posts fade. I design launch storylines, posting calendars, and creator-first angles your audience can actually follow — week after week.

2–4 week arcs Calendar + concepts Multi-post storytelling

A launch is a story, not a post.

The campaigns my audience remembers most unfolded over time: a tease, a first try, an honest update, a routine it earned its way into. Each post stands alone — together they build momentum a single video never could.

I map that arc with you before anything is filmed, so every deliverable has a job: intrigue, proof, conversion, or loyalty.

Ava Sinclair out shopping during a lifestyle campaign shoot

Deliverables

What's included

Story arc + beats

A 4–8 post narrative with a role for every episode, from tease to payoff.

Posting calendar

Dates, formats, and CTAs sequenced around your launch milestones.

Series identity

A recurring hook, title card, and sound so followers recognize every episode.

Performance check-ins

Mid-arc readouts so we can tilt the next episodes toward what's working.

Process

How a campaign comes together

01

Discovery

We map your launch dates, audiences, and the moments worth filming.

02

Arc design

You approve the storyline, episode beats, and posting calendar.

03

Rolling production

Episodes film and post in waves, leaving room to react to comments.

04

Wrap report

Full-arc metrics plus the outtakes and learnings your next launch needs.

Portrait from a multi-episode campaign series Frosted skincare bottle on a wooden tray

5.0 ★

"Nothing about the posts felt like advertising; they came across as tips from someone viewers already believe."
Portrait of Jonas WeberJonas WeberGrowth Manager, Northfield Goods

Pairs well with

Got a launch coming?

Share the date and the dream — I'll sketch the arc back within a week.